As millennials gradually become the main force in the workplace, the pursuit of personality, freedom and quality are becoming the common characteristics of this new generation. Similarly, when choosing an office environment, they yearn for a free, open, balanced and efficient office atmosphere. Compared with unchanging traditional offices, stylish co-working offices with business social features is more popular among younger generations. Such a new way of working is slowly influencing and subverting traditional patterns of work and life.
Mr. Wu Zhonghao, Director of Commercial Real Estate in China and Managing Director of South China, said, “The flexible office market is growing rapidly, and the flexible office brand continues to lead the trend of change. For enterprise tenants, owners, or operators, how to seize the opportunity to respond to the challenges of market changes is particularly important”. Co-working is like the enterprise's “diet fiber”, the owner’s “high-quality protein”, and the operator’s “vitamins”!
Recently, FUNWORK, which was founded in September 2015 celebrated its 3rd birthday. Founder and CEO Huang Tao pointed out that the co-working industry must be of high quality if it wants to develop continuously. Flashy pomposity must be abandoned, and providers should meet the needs of work in a simple and direct manner.
In 2018, FUNWORK proposed that co-working products have entered the 3.0 upgrade phase: cooperation with a world-renowned space design company, with different culture and landmark architectural features as the core, FUNWORK will build different projects with one unique feature: building a healthy ecological office environment, and creating a vibrant and fun office atmosphere.
All functional areas are closely connected with daily work, so that every professional in the workplace can enjoy the sense of achievement and fun of hard work.
“Themed Meeting Room” - different styles to activate creativity;
“Book Store” - brain storming to learn from others and improve oneself;
“Baby Care Room” - Working women can balance work and family
“Sunshine room” - close to nature to open your mind;
Over the past three years, FUNWORK’s national layout has covered Beijing, Shanghai, Shenzhen, Hangzhou, Xiamen, Zhengzhou, Guangzhou, Suzhou, Nanjing, Ningbo, Wuhan, Chengdu, Chongqing, and other core cities. The contract area is expected to reach 200,000 square meters by the end of 2018, and it is expected to exceed 1 million square meters by 2020.
While the market is generally undergoing expansion at the moment, FUNWORK has described the future direction of development as “simple and extreme”. It is committed to providing a quality office experience to middle and high-level people.